Instagram is no longer the social network where you post your holiday photos or where you tell your everyday life, on the contrary, now more than ever, it is a fertile ground that many companies have decided to harvest to have new audiences and new clients. To make this land bear fruits however, one must know how to plow in the right places to avoid wasting energies when there is no need. .
We analyze your target market, their behavior and their interests, in order to understand exactly what attracts them the most. This analysis will then serve to reach users effectively and to ensure they will be able to interact with your pages, creating more traffic and interest.
Analysing audience behaviour and interests is important to reach a wider spectrum. Skipping this step can result in getting less clicks than your competitors. We want the right Ad to pop up at the appropriate time on the correct screen!
Understand your AudienceThe best way to advertise your product or service depends entirely on the niche your business works in. Instagram offers a wide range of possibilities and a mix is always great to reach a wider audience. It’s all about making the most of it!
Find the right image for your company
Followers call followers! Attractive ads can call attention, don´t miss out on that opportunity.
If your company is in the fashion and design sector then being on this social network it’s not a plus, it’s a must! With the “Instagram Shopping” section, Instagram is revolutionizing the way clothes and many other things are bought online.
Many ask us if for advertising on Instagram clicking the button “Promote” is enough and we always repeat that that is certainly the simplest method but also, the one with lower return on investment. Having an agency that accompanies you and targets your campaigns is like comparing an amazing Personal Trainer to a subscription to a cheap gym. Both could give you results but in completely different times and ways.
Attract the right AudienceThere’s no “standard” amount to invest in campaigns because there are many factors that are part of the “optimal budget” decision, for example:
Do you want to have a “Next-Level” strategy? Are you the kind of person who aims high, who prefers “Monsters” of the sector to “simple” experts?
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Is it not enough for you to create the best strategy for your Digital Marketing with an expert, but you want to be the expert yourself? Are you interested in knowing all the secrets and getting the right advice on Digital Marketing?
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Explore this short eBook and learn the core concepts behind digital marketing and Social Media.
Social Media today plays a crucial role in connecting people and developing relationships, not only with key influencers and journalists covering your company’s sector but also provides a great opportunity to establish customer service by gathering input, answering questions, and listening to their feedback.
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