{"id":29408,"date":"2026-10-02T10:50:25","date_gmt":"2026-10-02T08:50:25","guid":{"rendered":"https:\/\/skyrocketmonster.com\/casos-de-exito\/machinery-scanner-portale-social-campagne\/"},"modified":"2026-10-09T21:09:10","modified_gmt":"2026-10-09T19:09:10","slug":"machinery-scanner-portal-redes-campanas","status":"publish","type":"page","link":"https:\/\/skyrocketmonster.com\/es\/casos-de-exito\/machinery-scanner-portal-redes-campanas\/","title":{"rendered":"Machinery Scanner"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"29408\" class=\"elementor elementor-29408 elementor-29284\" data-elementor-post-type=\"page\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-ff59447 elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"ff59447\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container 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li:before{content:\"\\2197\";background:none;width:auto;height:auto;top:0;color:var(--pink);font-weight:700}\n.srmp-gal{display:grid;grid-template-columns:1fr 1fr;gap:22px}.srmp-gal img{width:100%;height:auto;border-radius:22px;border:1px solid var(--line);display:block}\n@media(max-width:1024px){.srmp-grid{grid-template-columns:1fr 1fr}.srmp-car{grid-auto-columns:70%}.srmp-feat .im{min-height:240px}.srmp-meta{grid-template-columns:1fr 1fr}}\n@media(max-width:767px){.srmp-hero{padding:80px 0 40px}.srmp-sec{padding:60px 0}.srmp-stats{grid-template-columns:1fr 1fr;margin-top:50px}.srmp-stat{padding:20px 14px}.srmp-stat:nth-child(3){border-left:0;padding-left:0}.srmp-stat:nth-child(n+3){border-top:1px solid var(--line)}.srmp-grid,.srmp-gal{grid-template-columns:1fr}.srmp-kpis{grid-template-columns:1fr!important}.srmp-feat .ct{padding:28px}.srmp-rev{grid-template-columns:1fr;padding:32px}.srmp-row{grid-template-columns:1fr;gap:18px;padding:40px 0}.srmp-row h2{position:static}.srmp-cta{padding:64px 22px}.srmp-car{grid-auto-columns:90%}}\n<\/style><div class=\"srmp\">\n<section class=\"srmp-hero\" style=\"padding-bottom:50px\"><div class=\"srmp-w\"><nav class=\"srmp-bc\" aria-label=\"Breadcrumb\"><a href=\"\/es\/\">Inicio<\/a> \/ <a href=\"\/es\/casos-de-exito\/\">Casos de \u00e9xito<\/a> \/ Machinery Scanner<\/nav><span class=\"srmp-eye\">Caso de \u00e9xito \u00b7 Machinery Scanner<\/span><h1 style=\"font-size:clamp(36px,5.4vw,72px);line-height:1.04;max-width:1050px\">Portal en 5 idiomas, redes, blog y campa\u00f1as internacionales para un comparador de maquinaria<\/h1><p class=\"srmp-lead\" style=\"margin-bottom:0\">Machinery Scanner es un comparador de veh\u00edculos pesados y maquinaria de segunda mano. Necesitaba convertir su web en un portal de b\u00fasqueda y comunicar en varios pa\u00edses e idiomas.<\/p>\n<div class=\"srmp-meta\"><div><small>Cliente<\/small>Machinery Scanner<\/div><div><small>Sector<\/small>Marketplace \u00b7 Veh\u00edculos y maquinaria de segunda mano<\/div><div><small>Mercado<\/small>B2B y B2C<\/div><div><small>Zona<\/small>Europa<\/div><\/div><div class=\"srmp-chips\" style=\"margin-top:6px\"><span class=\"srmp-chip\">Portal web<\/span><span class=\"srmp-chip\">Redes sociales<\/span><span class=\"srmp-chip\">Blog multiling\u00fce<\/span><span class=\"srmp-chip\">Email marketing<\/span><span class=\"srmp-chip\">Google y Social Ads<\/span><span class=\"srmp-chip\">Ferias<\/span><\/div><\/div><\/section>\n<section><div class=\"srmp-w\"><div class=\"srmp-cover\"><img decoding=\"async\" src=\"https:\/\/skyrocketmonster.com\/wp-content\/uploads\/2026\/10\/caso-studio-machinery-scanner.webp\" alt=\"Proyecto Machinery Scanner realizado por SkyRocketMonster\"><\/div><\/div><\/section>\n<section class=\"srmp-sec\" style=\"padding-bottom:40px\"><div class=\"srmp-w\"><div class=\"srmp-sh\" style=\"margin-bottom:24px\"><h2 style=\"font-size:clamp(28px,3.4vw,42px)\">Las cifras del proyecto<\/h2><\/div><div class=\"srmp-kpis\" style=\"grid-template-columns:repeat(1,1fr)\"><div class=\"srmp-kbox\"><div class=\"srmp-kpi\"><b class=\"srmp-grad\">5 idiomas<\/b><span>portal, blog y campa\u00f1as internacionales<\/span><\/div><\/div><\/div><\/div><\/section>\n<section style=\"padding-bottom:40px\"><div class=\"srmp-w\">\n<div class=\"srmp-row\"><h2>El reto<\/h2><div><p>Pasar de una web tradicional a un portal complejo pero f\u00e1cil de usar, informar al p\u00fablico en varios idiomas y hacer publicidad en distintos pa\u00edses.<\/p><\/div><\/div>\n<div class=\"srmp-row\"><h2>La estrategia<\/h2><div><ul class=\"srmp-list\"><li>Portal responsive traducido a 5 idiomas<\/li><li>Apertura y gesti\u00f3n de las redes sociales m\u00e1s cercanas al p\u00fablico objetivo<\/li><li>Blog en 5 idiomas con contenidos, entrevistas y noticias del sector<\/li><li>Email marketing y newsletter<\/li><li>Campa\u00f1as en Google y redes sociales en varios pa\u00edses<\/li><li>Apoyo en los eventos de las principales ferias del sector<\/li><\/ul><\/div><\/div>\n<div class=\"srmp-row\"><h2>Por qu\u00e9 este enfoque<\/h2><div><p>Un comparador de maquinaria usada solo funciona si quien busca encuentra r\u00e1pido lo que necesita: por eso el paso de una web tradicional a un portal responsive, f\u00e1cil de usar a pesar de su complejidad, era el primer paso. Los 5 idiomas permiten llegar a compradores y vendedores en varios pa\u00edses europeos.<\/p><p>El blog multiling\u00fce con contenidos, entrevistas y noticias del sector y el email marketing mantienen informado a un p\u00fablico profesional, mientras que las campa\u00f1as en Google y en redes en varios pa\u00edses atraen nuevos usuarios al portal. La presencia en las principales ferias del sector conecta la actividad online con los lugares donde el sector se encuentra.<\/p><p>Descubre c\u00f3mo trabajamos la <a href=\"\/es\/servicios\/crecer-en-europa\/\">expansi\u00f3n en mercados europeos<\/a> y el <a href=\"\/es\/servicios\/agencia-google-ads\/\">marketing de resultados<\/a>.<\/p><\/div><\/div>\n<div class=\"srmp-row\"><h2>Los resultados<\/h2><div><ul class=\"srmp-list ok\"><li>Portal con un fuerte crecimiento de clientes, partners y visitantes<\/li><li>Presencia internacional constante en redes, blog y newsletter<\/li><\/ul><p style=\"margin-top:28px\"><a class=\"srmp-btn ghost\" href=\"https:\/\/machineryscanner.com\/\" target=\"_blank\" rel=\"noopener nofollow\">Visita la web del cliente <span>&#8599;<\/span><\/a><\/p><\/div><\/div>\n<\/div><\/section>\n<section style=\"padding-bottom:40px\"><div class=\"srmp-w\"><div class=\"srmp-gal\"><img decoding=\"async\" src=\"https:\/\/skyrocketmonster.com\/wp-content\/uploads\/2026\/10\/caso-studio-machinery-scanner-1.webp\" alt=\"Proyecto Machinery Scanner \u2013 detalle 1\" loading=\"lazy\"><img decoding=\"async\" src=\"https:\/\/skyrocketmonster.com\/wp-content\/uploads\/2026\/10\/caso-studio-machinery-scanner-2.webp\" alt=\"Proyecto Machinery Scanner \u2013 detalle 2\" loading=\"lazy\"><\/div><\/div><\/section>\n<section class=\"srmp-sec\" style=\"padding-top:30px\"><div class=\"srmp-w\"><div class=\"srmp-cta\"><h2>\u00bfQuieres resultados <span class=\"srmp-grad\">similares<\/span>?<\/h2><p>Analizamos tu mercado y te proponemos un plan concreto, con objetivos medibles.<\/p><a class=\"srmp-btn\" href=\"\/es\/contacto\/\">Solicita una consulta <span>&rarr;<\/span><\/a><\/div><\/div><\/section>\n<section class=\"srmp-sec\" style=\"padding-top:30px\"><div class=\"srmp-w\"><div class=\"srmp-sh\"><h2 style=\"font-size:clamp(28px,3.4vw,42px)\">Otros casos de \u00e9xito<\/h2><a class=\"srmp-more\" href=\"\/es\/casos-de-exito\/\">Todos los casos <i>&rarr;<\/i><\/a><\/div><div class=\"srmp-grid\"><a class=\"srmp-card\" data-tags=\"outsourcing web seo social ads\" href=\"\/es\/casos-de-exito\/workface-marketing-externo-lanzamiento-app\/\"><div class=\"im\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/skyrocketmonster.com\/wp-content\/uploads\/2026\/10\/caso-studio-workface-hd.webp\" alt=\"Caso de \u00e9xito Workface \u2013 SkyRocketMonster\" loading=\"lazy\" width=\"800\" height=\"500\"><\/div><div class=\"ct\"><div class=\"srmp-cli\">Workface<\/div><h3>Web, SEO, redes sociales y campa\u00f1as para lanzar la app al mercado<\/h3><div class=\"srmp-chips\"><span class=\"srmp-chip\">Outsourcing<\/span><span class=\"srmp-chip\">Webs<\/span><span class=\"srmp-chip\">SEO<\/span><\/div><div class=\"ft\"><div class=\"srmp-kpi\"><b class=\"srmp-grad\">Miles<\/b><span>de descargas de la app, partiendo de cero<\/span><\/div><span class=\"srmp-more\"><i>&rarr;<\/i><\/span><\/div><\/div><\/a><a class=\"srmp-card\" data-tags=\"seo ads social web\" href=\"\/es\/casos-de-exito\/takeoffrelax-seo-google-meta-ads\/\"><div class=\"im\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/skyrocketmonster.com\/wp-content\/uploads\/2026\/10\/caso-studio-takeoffrelax.webp\" alt=\"Caso de \u00e9xito TakeOffRelax \u2013 SkyRocketMonster\" loading=\"lazy\" width=\"800\" height=\"500\"><\/div><div class=\"ct\"><div class=\"srmp-cli\">TakeOffRelax<\/div><h3>Estrategia integrada para dar a conocer programas y test kinesiol\u00f3gicos<\/h3><div class=\"srmp-chips\"><span class=\"srmp-chip\">SEO<\/span><span class=\"srmp-chip\">Ads<\/span><span class=\"srmp-chip\">Social<\/span><\/div><div class=\"ft\"><div class=\"srmp-kpi\"><b class=\"srmp-grad\">0 \u2192 500+<\/b><span>leads generados<\/span><\/div><span class=\"srmp-more\"><i>&rarr;<\/i><\/span><\/div><\/div><\/a><a class=\"srmp-card\" data-tags=\"branding web social ads seo\" href=\"\/es\/casos-de-exito\/sfera-fiscale-marca-web-campanas\/\"><div class=\"im\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/skyrocketmonster.com\/wp-content\/uploads\/2026\/10\/caso-studio-sfera-fiscale.webp\" alt=\"Caso de \u00e9xito Sfera Fiscale \u2013 SkyRocketMonster\" loading=\"lazy\" width=\"800\" height=\"500\"><\/div><div class=\"ct\"><div class=\"srmp-cli\">Sfera Fiscale<\/div><h3>Del naming a las campa\u00f1as: lanzamiento completo de un servicio por suscripci\u00f3n<\/h3><div class=\"srmp-chips\"><span class=\"srmp-chip\">Branding<\/span><span class=\"srmp-chip\">Webs<\/span><span class=\"srmp-chip\">Social<\/span><\/div><div class=\"ft\"><div class=\"srmp-kpi\"><b class=\"srmp-grad\">0 \u2192 2.000<\/b><span>visitas al mes desde SEO<\/span><\/div><span class=\"srmp-more\"><i>&rarr;<\/i><\/span><\/div><\/div><\/a><\/div><\/div><\/section>\n<\/div><script type=\"application\/ld+json\" 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