New logo, website, landing pages and campaigns for a nutritionist
Dr. Alessandro Rondinara, a nutritionist and personal trainer, wanted to refresh his online presence, attract new clients and manage appointments better.
The numbers
The challenge
Standing out in a very competitive field with a modern image, targeted campaigns and a simpler booking system.
The strategy
- A new logo reflecting his professional identity and values
- Restructuring of the existing website for user experience and SEO
- Dedicated landing pages for each service
- Social media management
- Campaigns on selected platforms to generate leads
- Front-desk and appointment booking service
Why this approach
In a competitive field like nutrition, a professional also stands out through how they present themselves: the new logo expresses professional identity and values, while the restructured website improves the user experience and readability for search engines.
Landing pages dedicated to individual services let campaigns take each person to the right page, and social media keeps in touch. The secretarial and booking service solves the last step: an interested contact only becomes a client if booking is simple.
Find out how we approach performance marketing and SEO.
The results
- From 0 to 300 organic visits a month in less than a year thanks to SEO
- More online visibility
- More website traffic from the campaigns
- Appointment bookings on the rise
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