Case study · Danna Stils
Restyling and social media for a Compagnia della Bellezza franchise hair salon
Danna Stils is a hair salon in Barcelona belonging to the Italian franchise Compagnia della Bellezza. Despite having many customers, it had no online visibility and couldn’t stay in touch with them.
Logo restylingSocial mediaPromotions and contests
The numbers
More revenuethanks to social promotions
The challenge
Selling more products and services and maintaining an ongoing relationship with its customers.
The strategy
- Logo restyling optimized for Facebook and Instagram
- Restyling of the social pages
- More awareness and new followers
- A plan of promotions, contests and seasonal offers
The results
- An improved relationship with the audience
- Revenue growing thanks to targeted promotions
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