Brand activation and international campaigns for a wedding rock band

Strengthening its image on social media, choosing the right foreign markets and selling the service.

• Brand activation to highlight professionalism and engage the audience
• Analysis of foreign markets and dedicated ad campaigns
• Landing pages as the campaign destination

A wedding band targeting couples from English-speaking countries sells a service that clients cannot try beforehand: they have to trust what they see online. Brand activation on social media is used to bring out the band’s professionalism and engage the audience before the first contact.

Choosing the right foreign markets avoids spreading the budget across countries with little interest in getting married in Italy. The campaigns dedicated to those markets take couples to a landing page designed for them, which becomes the point where interest turns into a concrete enquiry.

Find out how we approach performance marketing.

• A direct dialogue with the audience on social media
• Campaigns that keep bringing in new clients